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Gerald Lucas

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How Many Different Home Insurance Policies Do You Need?, The Home You Should Buy In Every Neighborhood, NJ Homes Sales Stall After Surge

August 26, 2025 Gerald Lucas

How Many Different Home Insurance Policies Do You Need?

Real Estate Tip:

Buy property that is consistent with other property in the neighborhood. It's smarter to buyer the cheapest rather than the most expensive house in an acceptable neighborhood-this increases the odds that your property value will increase and often makes it easier for you to sell.

Real Estate News:

NJ home sales slowed once again, with July projecting a decline of 3% in July after June’s increase of 4%.

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Tags Gerald Lucas, real estate tips, real estate strategies, homeowner's insurance, National Flood Insurance Program, earthquakes, floods
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How Wildfires Will Affect Real Estate, The Perils Of Overpricing, Home Prices Are Increasing At This Rate

August 3, 2021 Gerald Lucas

How Wildfires Will Affect Real Estate

Real Estate Tip:

Overpricing a property reduces its selling price-it inevitably ends with price cutting & a weak negotiating position. The longer a property stays on the market, the less it will sell for. The key to selling a property for top dollar is pricing it correctly in the 1st 30-45 days it's on the market.

Real Estate Insight:

Home prices in NJ increased 12% in 2020 and are expected to increase at about the same rate in 2021

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Tags Gerald Lucas, real estate tips, real estate stratgies, wildfires, climate change, homeowner's insurance, natural disasters
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Homeowner's Insurance Post Pandemic-What's Different?, Powerful Negotiating Tactic, Shocking Population Trend In Northeast

July 20, 2021 Gerald Lucas

Homeowner's Insurance Post Pandemic-What's Different?

Real Estate Tip:

Know when to walk away in a negotiation to purchase a property. When you walk away, a lot of times the other party will come back to you later on--and if and when they do, you’ll have an even stronger negotiating position to work from.

Real Estate Insight:

Recent revisions to the 2020 Census revealed that the population in the Northeast grew much more in the past decade than previous estimates had indicated--a potential boon for multi-family investors.

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Tags Gerald Lucas, real estate tips, real estate stratgies, homeowner's insurance, insurance policy, insurance claims, pandemic
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